Dr. Julian Rode

Senior researcher & Scientific advisor -- Environmental behavior and policy

Contact: julianrode@gmail.com

I have over 20 years of experience in research and 13 years of experience at the interface of academic research and (policy) practice concerning biodiversity conservation and sustainable development.


My research deals with environmental values and decision-making, behavior change, the design and evaluation of environmental policies and financing mechanisms, and the integration of sustainability in business practices, mostly related to biodiversity and sustainable land use. My academic background is in (behavioral/experimental) economics and interdisciplinary research on decision making.


In my consulting work I support organizations and projects that aim to establish new policy instruments, financial mechanisms, and business approaches for biodiversity conservation and sustainable development.



 Spanish version of our "Ecosystem Service Opportunities" methodology to select and plan policy and finance instruments is avalailable at www.es-opportunities.net/es/


New article:

Rode, J., et al, (2023), Providing targeted incentives for trees on farms: A transdisciplinary research methodology applied in Uganda and Peru, Earth System Governance 16, 100172, DOI: https://doi.org/10.1016/j.esg.2023.100172



Positions held

2011-      Senior researcher, Department Environmental Politics, Helmholtz Centre for Environmental Research – UFZ (Leipzig, Germany)

2010-11  Researcher, Department of Business Economics, Universitat Autonòma de Barcelona (Bellaterra, Spain)

2010       Research fellow, Social Innovation Center, INSEAD (Fontainebleau, France).

2009-10  Independent, associated with MEDIAN S.C.P (Barcelona, Spain)

2007-08  Postdoctoral researcher, Center for Rationality, Decision making, and Economic Modelling (SFB 504), Universität Mannheim (Mannheim, Germany)


Ph.D. in Economics (2007), Universitat Pompeu Fabra, Barcelona.

Universitat Pompeu Fabra (2003-07), Universität Bonn (2002-03)

Diplom-Volkswirt (2002), Universität Bonn.

Universität Bonn (2000-02), Universitat Pompeu Fabra (2002), Utah State University (1999-2000), Universität Marburg (1997-99)

Abitur (1996), Darmstadt (Germany)


German (mother tongue), English (C2), French (C1), Spanish (C1)

Countries worked in

Germany, Spain, France, USA, Thailand, Peru, Colombia, Brazil, Mexico, India, Uganda, Argentina, Ecuador

Functions and activities

  • Since 2018: Deputy head of department, Department Environmental Politics, UFZ
  • Since 2022: Leader of Department working group "Behavior and Policy Instruments", Department Environmental Politics, UFZ
  • Since 2023: Associate member of the German Centre for Integrative Biodiversity Research (iDiv)
  • Since 2021: Leader of Integrated Platform Project 6.1 "Governing the transformation towards sustainable agri-food systems", research unit Environment and Society, UFZ
  • 2020-2022: Lead of the Working Group Land Use, Biodiversity, and Ecosystem Services, research unit Environment and Society, UFZ
  • 2018-2020: Lead of the Working Group Behavior, research unit Environment and Society, UFZ
  • 2011-2014: Member of scientific coordination team to the international TEEB initiative (The Economics of Ecosystems and Biodiversity)
  • 2009-2011: Scientific coordination, Foundation for a New Ethical Business

(Visiting) lecturer

  • 2015-2023: TU Dresden - UNEP/UNESCO/BMUB Centre for International Postgraduate Studies of Environmental Management (CIPSEM)
  • 2013: Kedge Business School (Marseille)
  • 2012-2013: HIGRADE PhD program at Helmholtz-Center for Environmental Research
  • 2008: Mannheim University
  • 2006-2007: Universitat Pompeu Fabra (Barcelona)

Expert contributions

  • 2018 - 2022: Lead author (Chapter 5) of the IPBES "Methodological assessment on multiple conceptualizations of the diverse values of nature"; contributing author to Chapters 2 and 4
  • 2017 - 2020: Task Force member for Conservation Finance Alliance (CFA) to develop a new "Conservation Finance Guide"
  • 2009-2013: European Platform for Biodiversity Research Strategy (EPBRS)

Project evaluator

  • 2022: Cultural Evolution Society (CES) Transformation Fund
  • 2022: Biodiversa+
  • 2020: Swiss Agency for Development and Cooperation
  • 2020: Amt der Niederösterreichischen (NÖ) Landesregierung
  • 2018: Research Council of Norway
  • 2013: Belgian Science Policy Office (BELSPO)


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