Research areas

  • Environmental values, decisions, and behavior change
  • Environmental policy
  • Economics of ecosystems and biodiversity
  • Sustainability and ethics in business decisions
  • Behavioral and experimental economics
  • Ecological economics

Publications in peer-reviewed journals

Web of Science ResearcherID D-6882-2016, Scopus ID 23987889100 (H-Index: 13)


Under Review:

Rode, J., Moreno Soares, T., Colléony, A., Turbe, A., Chadwick, P., Marselle, M., National biodiversity strategies under-utilise the potential for individual behaviour change, in review with Environmental Science & Policy



Nilgen, M., Rode, J., Vorläufer, T., Vollan, B. (2024), Measuring non-use values to proxy conservation preferences and policy impacts, Ecosystem Services 67, 101621.

Hansjürgens, B., Bartkowski, B., Möckel, S., Rode, J., Schröter-Schlaack, C. (2024), Ökonomische Instrumente zum Schutz der biologischen Vielfalt, Natur und Landschaft (accepted).

Baaken, M., Bartkowski, B., Rode, J. (2023), Exploring farmers' support needs for the adoption of agri-environmental practices: an application of the Theoretical Domains Framework, Environmental Research Communications 5 (11), 111004.

Gould, R., Moreno Soares, T., Arias-Arévalo, P., Cantú-Fernandez, M., Baker, D., Eyster, H., Kwon, R., Prox, L., Rode, J., Suarez, A., Vatn, A., Zúñiga-Barragán, J. (2023), The role of value(s) in theories of human behaviour, Current Opinions in Sustainability 64, 101355,

Horcea-Milcu, A., Kössler, A., Martin, A., Moreno Soares, T., Rode, J., (2023), Modes of mobilizing values for sustainability transformations, Current Opinions in Sustainability 64, 101357,

Pascual, U., Balvanera, P., Christie, M., Baptiste, B., ... Rode, J., et al. (2023), Diverse values of nature for sustainability, Nature 620, 813-823.

Rode, J., Muñoz Escobar, M., Khan, S., Borasino, E., Kihumuro, P., Okia, C., Robiglio, V., Zinngrebe, Y., (2023), Providing targeted incentives for trees on farms: A transdisciplinary research methodology applied in Uganda and Peru, Earth System Governance 16, 100172, DOI:

Berghöfer, U., Rode, J., Jax, K., Förster, J., Berghöfer, A., Wittmer, H. (2022), ‘Societal Relationships with Nature’: A framework for understanding nature-related conflicts and multiple values, People and Nature, DOI: 10.1002/pan3.10305

Rode, J. (2022), When payments for ecosystem conservation stop, Nature Sustainability 5, 15-16.

Rode, J., Flinzberger, L., Karutz, R., Berghöfer, A., Schröter-Schlaack, C. (2021), Why so negative? Exploring the socio-economic impacts of large carnivores from a European perspective, Biological Conservation 255, 108918.

Jordan, M., Hopfe, C., Millinger, M., Rode, J., Thrän, D. (2021), Incorporating Consumer Choice into an Optimization Model for the German Heat Sector: Effects on the Projected Bioenergy Use, Journal of Cleaner Production 295, 126319.

Rode, J., Heinz, N., Cornelissen, G., Le Menestrel, M. (2021), How to encourage business professionals to adopt sustainable practices? Experimental evidence that the 'business case' discourse can backfire, Journal of Cleaner Production 283, 124618.

Schröter, M., Crouzat, E., Hölting, L., Massenberg, J., Rode, J., Hanisch, M., Kabisch, N., Palliwoda, J., Priess, J., Seppelt, R., Beckmann, M. (2021), Assumptions in ecosystem service assessments: increasing transparency for conservation, Ambio 50, 289-300.

Rode, J., Pinzon, A., Stabile, M., Pirker, J., Bauch, S., Iribarrem, A., Sammon, P., Llerena, C., Muniz Alves, L., Orihuela, C., Wittmer, H. (2019), Why ‘blended finance’ could help transitions to sustainable landscapes: Lessons from the Unlocking Forest Finance project, Ecosystem Services 37, 100917.

Rode, J., Le Menestrel, M., Cornelissen, G. (2017), Ecosystem service arguments enhance public support for environmental protection - but beware of the numbers!, Ecological Economics 141, 213-221.

Weiland, S., Bleicher, A., Polzin, C., Rauschmeyer, F., Rode, J. (2017), The nature of experiments for sustainability transformation: A search for common ground, Journal of Cleaner Production 169, 30-38.

Rode, J., Wittmer, H., Emerton, L., Schröter-Schlaack, C. (2016), ‘Ecosystem Service Opportunities’: a practice-oriented framework for identifying economic instruments in order to enhance biodiversity and human livelihoods, Journal for Nature Conservation 33, 35-47.

Rode, J., Le Menestrel, M., van Wassenhove, L., Simon, A. (2015), Ethical Analysis for Evaluating Sustainable Business Decisions: The Case of Environmental Impact Evaluation in the Inambari Hydropower Project, Sustainability 7, 10343-10364.

Rode, J., Gómez-Baggethun, E., Krause, T. (2015), Motivation crowding by economic incentives in conservation policy: A review of the empirical evidence, Ecological Economics 117, 270–282.

Honey-Rosés, J, Le Menestrel, M., Arenas, D., Rode, J., Rauschmayer, F. (2014), Enriching Intergenerational Decision-Making with Guided Visualization Exercises, Journal of Business Ethics 122 (4), 675-680.

Cornelissen, G., Bashshur, M., Rode, J., Le Menestrel, M. (2013), Rules or Consequences? The Role of Ethical Mindsets in Moral Dynamics, Psychological Science 24 (4), 482-488.

Rode, J., Le Menestrel, M. (2011), The influence of decision power on distributive fairness, Journal of Economic Behavior and Organizations 79, 246-255.

Rode, J. (2010), Truth and trust in communication – Experiments on the effect of a competitive context, Games and Economic Behavior 68, 325-338.

Rode, J., Le Menestrel, M., Hogarth, R. (2008), Ethical differentiation and market behaviour: An experimental approach. Journal of Economic Behavior and Organization 66, 265-280.

Books and book contributions

Gammage, S., Rode, J., Lesmes, F. (2023), Expanding Pathways for Green Finance to Support Regenerative Agriculture in Latin America, in Falcone P., Sica, E. (Eds.) "Sustainable Finance and the Global Health Crisis”, Routledge, eBook ISBN 9781003284703, DOI: 10.4324/9781003284703-13.

Rode, J. (2023), Motivation crowding, in Haddad, B., Solomon, B. (Eds): Dictionary of Ecological Economics: Terms for the New Millenium, pp. 359-360, Edgar Elgar, UK. ISBN: 978 1 78897 490 5

Rode, J. (2023), Warm glow effect, in Haddad, B., Solomon, B. (Eds): Dictionary of Ecological Economics: Terms for the New Millenium, pp. 579-580, Edgar Elgar, UK. ISBN: 978 1 78897 490 5

Jax, K., Rode, J. (2023), Conservation, in Haddad, B., Solomon, B. (Eds): Dictionary of Ecological Economics: Terms for the New Millenium, pp. 91-92, Edgar Elgar, UK. ISBN: 978 1 78897 490 5

Rode, J. (2020), Der Schutz von Biodiversität braucht angepasste Politik- und Finanzierungsinstrumente, In: Spreen, D., Kandarr, J. (Eds.), Biodiversität im Meer und an Land. Vom Wert biologischer Vielfalt, Potsdam : Deutsches GeoForschungsZentrum GFZ, 205-208. doi:10.2312/eskp.2020.1.8.5

Aicher, C., Schröter-Schlaack, C., Wittmer, H., Rode, J., Hansjürgens, B. (2015), The multifaceted contribution of biodiversity to human well-being: Lessons from TEEB – The Economics of Ecosystem and Biodiversity, in Ch. 5. Gasparatos, Alexandros & Katherine J. Willis (eds.), Biodiversity in the Green Economy. Oxford / New York: 94-115.

Le Menestrel, M., Rode, J. (2013), Late lessons about business: Why did industry not respond with precaution to early warnings?, in Gee, D. (Ed.), Late Lessons from Early Warnings, Volume II, European Environment Agency, URL:

Rode, J. (2007), Experiments on ethics and economic behavior, Universitat Pompeu Fabra doctoral thesis, URL:, ISBN: 9788469144770

Other publications (for practice-oriented reports and guidance documents see page on 'science-practice knowledge brokerage')

Martin, A., O'Farrell, P., Kumar, R., Eser, U., Faith, D.P., Gomez-Baggethun, E., Harmackova, Z., Horcea-Milcu, A.I., Merçon, J., Quaas, M., Rode, J., Rozzi, R., Sitas, N., Yoshida, Y., Ochieng, T.N., Koessler, A.K., Lutti, N., Mannetti, L., and Arroyo-Robles, G. (2022). Chapter 5: The role of diverse values of nature in visioning and transforming towards just and sustainable futures. In: Methodological Assessment Report on the Diverse Values and Valuation of Nature of the Intergovernmental Science-Policy Platform on Biodiversity and Ecosystem Services. Christie, M., Balvanera, P., Pascual, U., Baptiste, B., and González-Jiménez, D. (eds). IPBES secretariat, Bonn, Germany.

Wittmer, H., Berghöfer, A., Büttner, L., Chakrabarty, R., Förster, J., Khan, S.J., König, C., Krause, G., Kreuer, D., Locher-Krause, K.E., Moreno Soares, T., Munoz, M., Neumann, M., Renner, I., Rode, J., Schniewind, I., Schwarzer, D., Tröger, U., Zinngrebe, Y., Spiering, S. (2021), Es geht um unsere Lebensgrundlage: Wie wir jetzt handeln können, um die globalen Gemeingüter Biodiversität, Wälder und Meere für eine lebenswerte Zukunft zu erhalten, UFZ-Bericht 2/2021, Helmholtz-Zentrum für Umweltforschung - UFZ, Leipzig, DOI: 10.57699/7s83-7z35.

Le Menestrel, M., Rode, J., Heinz, N., Cornelissen, G. (2021), Encouraging Sustainability: Why the Business Case is not Enough, INSEAD knowledge.

Rode, J., Eawpanich, P. (2018), Improving the wildlife corridor between Khao Yai and Thap Lan
National Parks (Thailand)
, VALUES Case Study, Gesellschaft für Internationale Zusammenarbeit

Berghöfer, A., Emerton, L, Moreno Diaz, A., Rode, J., Schröter-Schlaack, C., Wittmer, H., van Zyl, H. (2017), Sustainable Financing for biodiversity conservation - a review of experiences in German development cooperation, Study commissioned by GIZ and KfW, Helmholtz-Center for Environmental Research (UFZ), Leipzig.

Polzin, C., Beck, S.,Bleicher, A., David, M., Dilling, O., Heinz, N., Koch, F., Rode, J., Schmidt, J., Thronicker, I., Weiland, S. (2017), Unpacking the political in sustainability transformations, Technical Report, Helmholtz-Centre for Environmental Research  UFZ), Leipzig.

Berghöfer A., Wittich, A., Wittmer, H., Rode, J., Emerton, L., Kosmus, M., van Zyl,H. (2015), Analysis of 19 ecosystem service assessments for different purposes – insights from practical experience, ValuES Project Report. Helmholtz Zentrum für Umweltforschung (UFZ) GmbH, Leipzig, and Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH, Eschborn. Germany. 27pp.Balian, E.V., Berhault, A., Rode, J., Sharman, M. (eds) (2011), Translating Positive Visions for Biodiversity Into Research Priorities, EPBRS, Brussels, 34 pp.


Balian, E.V., Berhault, A., Rode, J., Schindler, S., Sharman, M. (eds) (2011), Report of the Positive Visions for Biodiversity Summit: the 2010 European Platform for Biodiversity Research Strategy (EPBRS) meeting under the Belgian Presidency of the European Union, EPBRS, Brussels, 47pp.

Rode, J., Le Menestrel, M., van Wassenhove, L., Simon, A. (2010), Integrating Ethical Issues in Business Decisions: A Case Study on Evaluating the Biodiversity Impacts of a Large-Scale Hydropower Project, with, INSEAD working paper 2010/86.

Le Menestrel, M., Rode, J. (2008), A Day at the Big Bank. A case study on banking in times of international financial crisis, prepared for Median S.C.P. and Oliver Wyman.

Journal reviewer

American Economic Review; Asia Pacific Management Review; Biological Conservation; Conservation Biology; Conservation and Society; Conservation Science and Practice; Earth System Governance; Ecological Economics; Economic Journal; Ecosystem Services; Environmental Engineering and Management Journal; Environmental and Resource Economics; Environment, Development and Sustainability; Environmental Science and Policy; European Economic Review; Experimental Economics; Games and Economic Behavior; Geoforum; Global Ecology and Conservation; Global Environmental Change; International Journal of Management Science; International Journal of Biodiversity and Conservation; Journal of Behavioral Economics for Policy; Journal of Cleaner Production; Journal for Nature Conservation; Journal of Economic Behavior and Organization; Journal of Development Studies; Journal of Economic Psychology; Journal of Economics and Management Strategy; Journal of Environment & Development; Journal of Environmental Economics and Management; Journal of Environmental Planning and Management; Journal of Park and Recreation Administration; Nature Sustainability; People and Nature; Perspectives on Psychological Sciences; PLOS ONE; Review of Industrial Organization; Spanish Economic Review; Sustainability; Sustainability Science; Theory and Decision.

Conference contributions

IMEBE (Valencia, 2005), IAREP-SABE (Paris, 2006), Northwestern University (2006), RATIO Colloquium (Stockholm, 2006), Humboldt University Berlin (2006), University of Mannheim (2007), ESA North American Meeting (Tucson, AZ, 2007), University of Konstanz (2007), Zentrum fuer Europaeische Wirtschaftsforschung (Mannheim, 2008), XIII Simposium for Economic Analysis (Zaragoza, 2008), 9th International Conference of the European Society for Ecological Economics (Istanbul, 2011), International conference on The Economics of Ecosystems and Biodiversity (TEEB) (Leipzig, 2012), 11th Conference of the Parties to the UN Convention for Biological Diversity – CBD COP 11 (Hyderabad, 2012), 10th International Conference of the European Society for Ecological Economics (Lille, 2013), POLICYMIX conference (Leipzig, 2014), IUCN World Parks Congress (Sydney, 2014), EU FP7 BESAFE-BIOMOT conference (Brussels, 2015), 17th BIOECON Conference (Cambridge, 2015), Experimental Economics for the Environment (Osnabrück, 2016), LAMETA and CIRAD (Montpellier, 2016), European Ecosystem Partnership Conference (Antwerp, 2016), EcoSummit 2016 (Montpellier, 2016), Behavioural Insights in Development and Environment Summit (Stockholm, 2017), IUCN World Conservation Congress (Marseille, 2021), Earth System Governance conference (online, 2021), 22nd BIOECON conference (online, 2021), CBC Conference on Behavior Change (online, UCL 2021), Conference of the British Ecological Society (online, 2021), European Society for Ecological Economics (Pisa, 2022), Conference of the International Society for Ecological Economics (Santa Marta, 2023).

Academic events

  • Co-organization of a workshop on “Transformation towards Sustainability”, organization of working group on "Business and sustainability transformations“ (Leipzig, November 2016).
  • Co-organization of International Conference on “The Economics of Ecosystems and Biodiversity (TEEB)” (Leipzig, November 2012).
  • 26th Alumni Roundtable on “Business and Biodiversity: The next sustainability challenge”, INSEAD Social Innovation Center, (Fontainebleau, Septembe 2011).
  • Workshop on “Experimental methods in economics” at Mannheim Empirical Research Summer School (Mannheim, July 2009).
  • Mannheim Empirical Research Summer School (MERSS) (July 2008 & July 2009

Seminar series

  • 2019- : Seminar series "Working Group Land Use & Biodiversity" for the Social Science Division at Helmholtz-Centre for Environmental Research (UFZ) (Leipzig).
  • 2016-2019: Seminar series "Forum/Working Group Behavioral Environmental Science" for the Social Science Division at Helmholtz-Centre for Environmental Research (UFZ) (Leipzig).
  • 2010-2011: “Behavioral and Experimental Discussion Group” seminar series at Department of Business Economics (Universitat Autònoma de Barcelona).
  • 2006 - 2007: Experimental and Behavioral PhD Seminar series, Department Economics and Business (Universitat Pompeu Fabra, Barcelona)
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